To curate or not to curate? To control or cede curation? YouTube is readying a new site that specifically targets kids under 10. Stripped of racy videos and comments, parents and advertisers will love it. Curation can be very profitable for YouTube.
“As the biggest video sharing site by a landslide, YouTube attracts people from all walks of life, for better or for worse. Yet the Google-owned company is reportedly developing a version of the site for kids under 10 years old, and has even gauged the interest of video producers willing to create child-oriented content, according to multiple sources cited by The Information.”