I love this video because it serves as a great metaphor for the evolution of the web. As we navigate through the world both online and in physical space, we are now enveloped by an ever-present always-on canopy of internet connectivity. As we move through these real and virtual worlds, we are creating tendrils of attraction and connections to this web canopy with every barcode scan, tweet, photo share, Facebook like, check-in etc.. Our movements and interactions are constantly changing our relationship and experience with the canopy, and in turn it is influencing us.